A playlist link carries little context.
It may not explain why these songs belong together or how they connect to a place.
Independent product · Music and culture
Postcards in Sound
Help listeners move from a place they are curious about to music with context.
Explore the listening atlas ↗
My roleProduct direction and UX/UI
Discovery, playlist structure, search, filters, and listening notes
PlatformResponsive website
A place-based music atlas
Collection9 destination playlists
From Spain and València to Newfoundland and Labrador
Core valueContext before playback
Each playlist gives listeners a way into the music
Project value
Move from curiosity about a place to music with context.
What the experience needed to support
- ✓
Make the destinations easy to browse and compare.
- ✓
Help listeners find a place, artist, or song.
- ✓
Keep listening cues and cultural context close to each playlist.
One list can flatten many voices.
A single genre label can hide regional scenes, languages, and different musical histories.
Start with place, then add context.
Show a playlist's scope, notes, and listening cues before the listener opens Spotify.
Design decisions
Let each listener choose how far to explore.
01Make place the first choice
Destination-led discovery
Each card pairs a place with a short description, music tags, and a song count. Region filters group Spain and the islands, Europe, and Atlantic Canada.
Intended impact
Help people choose a musical portrait before they commit to a long playlist.
02Search across the collection
Flexible entry
The search covers destinations, artists, and songs. Listeners can also combine it with a regional filter.
Intended impact
Support both open browsing and a search that begins with a known name or track.
03Put context beside playback
One clear next step
A playlist overview leads to an ordered track list, then one Listen on Spotify action. Track notes remain in the same detail view.
Intended impact
Keep the move from reading to listening easy to follow.
04Give each song a listening cue
Guided attention
Each track pairs a short explanation with a Listen for cue. Context links support further reading where available.
Intended impact
Give listeners a detail to notice without asking them to read a long essay first.
05State the limits of each portrait
Cultural care
The site says its playlists offer an introduction, not a complete account of every community or musical form. It also explains how a song connects to a place.
Intended impact
Make the editorial choices legible and leave room for what the collection does not cover.
Product proof
One page connects discovery, context, and playback.
Choose or search
Browse nine destination cards. Filter by region or search destinations, artists, and songs.
Read the listening notes
Open a playlist for its story, song order, listening cues, and context links.
Continue on Spotify
Open the curated playlist when ready. Availability can vary by account and country.
Result
A live listening atlas makes the editorial path visible.
9 place-based playlists
Listeners can browse, filter, search, read track notes, and open Spotify playlists.
Playback depends on Spotify
Availability can vary by account and country. The portfolio has no public usage data.
Discovery to listening
Measure whether listeners find a playlist, read a note, and start playback. Public results are not available.
Live productOpen Postcards in Sound ↗